With the return to in-store shopping in our post-pandemic world, marketers are once again confronted with unique challenges around balancing the shift in consumer demand and the availability of products.
At the same time, new direct-to-consumer brands are emerging to compete with legacy brands, disrupting go-to-market models and the type of activity that consumers want to engage with.
This infographic explores how brand loyalty and corporate profits go hand in hand and explains the importance of unlocking revenue through performance marketing and brand alignment. The infographic reveals:
